The Journal
Honest writing,
straight from the kitchen.
The thinking behind the brand. Why we make what we make, how it actually gets made, and what we'll never compromise on.
Featured · The process
Freeze dried fast, on purpose.
Fresh in, fast.
Liver oxidises fast, and most 'freeze-dried' treats wait too long before they hit a freezer. Why the timing decides everything.
By Rå Hund · 18 Apr 2026 · 5 min read
Read the story →
Single ingredient
Read the label.
Most pet treats hide behind 'natural flavour' and 'preservatives'. Single-ingredient treats don't. Here's how to read a label.
By Rå Hund · 15 Apr 2026 · 5 min read
The grooming range
Inside the bottle.
No SLS. No parabens. No silicones. The breakdown of what we put in our grooming range, and the longer list of what we'll never put in.
By Rå Hund · 12 Apr 2026 · 6 min read
Wellness
A routine, not a rescue.
Calming drops work as a daily 12-week routine, not a one-off rescue. How to dose them, what to expect, and what they're not.
By Rå Hund · 8 Apr 2026 · 5 min read
Why this brand
Botanicals over filler.
Why we built Rå Hund around real plants, real ingredients, and short labels. And what we mean when we say 'no filler'.
By Rå Hund · 4 Apr 2026 · 4 min read